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Brand Partnerships
Role
As a brand partner invited to preview Poppi’s Major Flavor Tour launch, I supported pre-event activation and experiential marketing efforts that brought the brand’s “Flavorverse” vision to life on campus. I represented Poppi’s values of fun, accessible wellness and contributed to PR and visual storytelling initiatives that shaped the event’s creative rollout.
A curated showcase of brands I’ve partnered with and promoted across various digital platforms. I demonstrate my ability to authentically collaborate with brands to amplify messaging, expand audience reach, and create shared value through:
Identify strategic alignment between partners
Craft co-branded content tailored for digital channels
Design and publish engaging social media assets
Measure partnership impact through analytics and performance metrics
Each example reflects how thoughtful partnerships—grounded in creativity and strategy—can drive engagement and elevate brand equity in today’s media landscape.
